The CCM Blog


When Your Stories Deserve a Journalist's Savvy

By Mark Zaloudek

It seems intuitive that when a business or nonprofit has news to announce or a story to share, who better to tell it than its senior-level communications staff? After all, they understand better...

Posted August 05, 2020

When And Why Do You Need a Science Writer?

By The CCM Team

This complicated world of ours is getting more complicated every day as technology increasingly becomes part of our daily lives. Science and scientific research find an important place in the news...

Posted July 29, 2020

Been Barking Up The Wrong Tree on Social Media?

By Steve Smith

Sharing content on social media is an essential component of any nonprofit content marketing strategy, to enhance, amplify and extend your mission storytelling or strategy storytelling. The...

Posted July 21, 2020

Emerging From Your COVID-19 “Cocoon”

By Steve Smith

While working at home, meeting via video conference, wearing face masks and just plain staying home, many of us are thinking: How will my business emerge from this crazy thing? Smaller? Smarter?...

Posted June 12, 2020

Clinical Trials – And Errors?

By Randolph Fillmore

Around the world, clinical trials are getting underway to find a drug, or drugs – any drugs – that will act as a vaccine for preventing COVID-19, effectively treat its symptoms or,...

Posted April 09, 2020

To N95 or Not to N95?

By Randolph Fillmore

Infection control specialist says CDC gave out impractical and misleading information on COVID-19 PPE advice. Americans may lose faith in the U.S. Center for Disease Control (CDC) if they listen...

Posted March 27, 2020

Social Distancing to Survive, Circa 1347

By Randolph Fillmore

“Bubonic plague is the inescapable reference point in any discussion of infectious diseases and their impact on society,” wrote Frank M. Snowden in a recently published book looking at...

Posted March 23, 2020

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