What's In a (Drug) Name?
By Ginya Carnahan, APR, CPRC
“I want a new drug – One that won’t make me sick
One that won’t make me crash my car – Or make feel three feet thick.
I want a new drug – One that...
The CCM Blog
Social Media Outrage Over Peloton Ad is Baseless
By Steve Smith
It’s kind of crazy – a TV commercial by Peloton Interactive that does exactly what it’s supposed to do – sell a product in a compelling way – has been excoriated on...
World AIDS Day Tops December Health Awareness Events
By The CCM Team
World AIDS Day (Dec. 1)
National Handwashing Awareness Week (Dec. 1–7)
The commemoration of World AIDS Day, which will take place on 1 December 2019, is an important...
Embracing Your "Plan B"
By Steve Smith
In business as in life, sometimes “Plan B” is the one that works better, no matter how convinced you were of the validity of your “Plan A.” Such was the case with Consonant...
November Health Awareness Events
By The CCM Team
American Diabetes Month
Bladder Health Month
Chronic Obstructive Pulmonary Disease (COPD) Awareness Month
Diabetic Eye Disease Month
Lung Cancer Awareness Month
National...
Ford Foundation’s Walker: How to Save Capitalism From Itself
By Steve Smith
Capitalism is in crisis. So says Darren Walker of the Ford Foundation.
Walker recently added his voice to the chorus of leaders who believe the United States is suffering from unprecedented...
The Danger of Using Canned Content, And How to Avoid it
By The CCM Team
Some marketing companies buy or create a few pieces of content at a time and then sell them over and over again to their hundreds of clients. And the fact is, Google is not kind to duplicate...
Paging Dr. Robot
By Steve Smith
If you’ve ever wondered about robotic surgery – its risks and rewards, benefits to patient and surgeon, the outcomes, the industry and its prognosis in the face of the surgical...
October Health Awareness Events
By The CCM Team
Domestic Violence Awareness Month
Eye Injury Prevention Month
Health Literacy Month
Healthy Lung Month
Home Eye Safety Month
National ADHD Awareness Month
National Breast...
Cancer Specialists Achieve Success in Medicare’s Oncology Care Model
By The CCM Team
Cancer is one of the most prevalent diseases in the United States, with more than 1.6 million new cases each year, and Medicare is shouldering the lion’s share of the costs because the...
September Health Awareness Events
By The CCM Team
Blood Cancer Awareness Month
Childhood Cancer Awareness Month
Healthy Aging Month
National Atrial Fibrillation Awareness Month
National Childhood Obesity Awareness Month...
Mike Remembers Woodstock
By The CCM Team
Veteran broadcast journalist and CCM storyteller Mike Eisgrau was actually one of the first journalists on the scene of the music and arts festival back in ’69. Recently Mike put his vivid...
August Health Awareness Events
By The CCM Team
Children’s Eye Health and Safety Month
Gastroparesis Awareness Month
National Breastfeeding Month
National Immunization Awareness Month
Psoriasis Awareness Month
World...
Henry Ford Never Imagined That a Black Gay Man Would Become the Leader of His Foundation
By Steve Smith
But that’s what’s great about American philanthropy – that it continues to evolve. So states Darren Walker, the uber-connected president of the Ford Foundation, in a recent NY...
Florida “Pill Mills” Were “Gas on the Fire” of Opioid Crisis
By Steve Smith
As Florida continues to struggle with an opioid epidemic, many are asking, how did the problem get so big and so out of control? Why didn’t authorities do more to stop it sooner? The...
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