
Embracing Your "Plan B"
By Steve Smith
In business as in life, sometimes “Plan B” is the one that works better, no matter how convinced you were of the validity of your “Plan A.” Such was the case with Consonant Custom Media. I recently had the pleasure of sitting down with our friend and fellow storyteller Joel Eschenbach on the Littlefish podcast to share the story of how CCM came to be. We also talk about the challenges of team leadership and the importance of relationships.